Franchise Marketing Support
Direct Mail Marketing Opt-In
YOUR RESPONSE NEEDED BY Tuesday, Sept 27th
Questions? Please reach out to Sarah@marketinginformatics.com
Opt-In Deadline:
9/27
In Market Date:
11/01 – 11/03
Offers Expire:
12/31/2022
RESIDENTIAL DIRECT MAIL
6 x 9 Postcard
PRICING*
$675 for 2,077 – 2,328 households
$1,100 for 3,385 – 3,793 households
$1,650 for 5,077 – 5,690 households
$2,200 for 6,769 – 7,586 households
TARGETING
Households within 3 -5 minutes
Household income $50k+
Excludes PO Boxes and Trailers
Postcards will be printed with your location address and phone number
If you participated in the 2022 Q3 mailer, we will mail to different households where available this round.
ARTWORK
Artwork features Gut Health Papaya Mango Ginger and the offers are
$2 Off a Medium or Large smoothie,
FREE 20oz Smoothie with purchase of any 32oz or larger smoothie,
and $3.99 Small Smoothie.
*When more locations participate, the rate per piece drops qualifying you for more mailers. The range of households above is estimated based on previous participation.
DIGITAL ADS
App and Website Display Ads
PRICING
$300 for 20k – 40k Impressions, 1 month
$600 for 40k – 80k Impressions, 2 months
$900 for 60k – 120k Impressions, 3 months
TARGETING
Google ads will be featured on popular apps and websites to your direct mail audience
(or for those not participating in the direct mail campaign, we will target users within 3 -5 minutes)
Ads will direct consumers to your location specific olo site, begin 11/01 and run for 1, 2, or 3 months depending on purchase. Upon campaign completion, performance reporting will be provided.
ARTWORK
Messaging will feature Gut Health Papaya Mango Ginger smoothie
Click here to view sample reporting
COUPON HANDOUTS- Print Only
Handouts will be printed with your location address and phone number. Handouts will be sent directly to your store for you to distribute as needed.
8.5 x 3.5″ coupon slip
$100 for 1,000
Artwork features Gut Health Papaya Mango Ginger and the offers are
$2 Off a Medium or Large smoothie,
FREE 20oz Smoothie with purchase of any 32oz or larger smoothie,
and $3.99 Small Smoothie.
OPT IN FORM AND PAYMENT
Thanks for your interest. The Opt In is now closed.
Digital Ads always available to purchase here: https://marketinginformatics.com/smoothie-king-franchisee-digital-marketing/
Direct Mail Policy: By completing this form and processing payment for direct mail, you agree that Marketing Informatics can print and mail the corporate approved and provided artwork as described above into the households within your trade area as outlined by our targeting methodology and timing.
Coupon Handout Policy: By completing this form and processing payment for coupon handouts, you agree that Marketing Informatics can print the corporate approved and provided artwork and ship handouts directly to your restaurant location.
Location Information Approval Policy: By providing approval in the form above that your location address and phone number is correct, you agree for Marketing Informatics to print that information as is onto your mailers and/or handouts. If you have changes to your location address or phone number, and enter changes within the form, Marketing Informatics will honor those changes as accurate and print with that information onto the mailers and/or handouts.
Cancelation Policy: You will be asked for payment information upon sign up. Cancelation before 9/27 for full refund, cancelation after 9/27 for postage refund only.
Questions? Please reach out to (Sarah@marketinginformatics.com).