by Marc Becher | Oct 5, 2017 | Direct Marketing
Restaurant brands know they need to discount to get consumers to come in. It’s nature of the industry. But, most brands despise discounting. Doing away with discounts is the goal but can be unrealistic. Strategically discounting and pulling multiple levers...
by Marc Becher | Sep 26, 2017 | Loyalty
Having a loyalty program is a major commitment for a brand. Managing and maximizing the program will benefit the brand immensely. Here are 5 tips as a restaurant looks to improve Loyalty performance (the same can be applied to Eclubs and App users as well). 1. Make...
by Marc Becher | Jul 1, 2017 | Case Study
Challenge A business professionals group needed help driving attendance to an upcoming conference How it Impacted Their BusinessA new goal for attendance had been established and the group had limited ways to find new prospects. How We Solved ItWith our work in social...
by Marc Becher | Jun 26, 2017 | Case Study
Challenge State government agency was under pressure to develop communication with military veterans in order to improve benefit management. How it Impacted Their BusinessGeneral awareness was nominally impacting nearly 500,000 veterans. Positive PR and funding were...
