by Marc Becher | Sep 28, 2017 | Tech & Data
Photo by Kevin Curtis on Unsplash Generational targeting can be all the rage. Just last year, Millennials needed to get out of the way for Gen-Z. This summer, Millennials were Killing Restaurants. And very recently, Nation’s Restaurant News told us what Gen-X...
by Marc Becher | Sep 26, 2017 | Loyalty
Having a loyalty program is a major commitment for a brand. Managing and maximizing the program will benefit the brand immensely. Here are 5 tips as a restaurant looks to improve Loyalty performance (the same can be applied to Eclubs and App users as well). 1. Make...
by Marc Becher | Sep 12, 2017 | Case Study
Challenge A client needed a new way to reach consumers around grand openings. How it Impacted Their Business We deployed our BusinessPlace direct mail program to reach consumers that work near a location. A week into the first test, the client emailed with a simple...
