What Our Clients Say
Mi is far and away my favorite partner. From day one, I knew they were different. 20 minutes into meeting them, we were all-in. Their approach, ease of conversation, and solution oriented ideas caught us off guard, and we knew they weren’t a typical agency.
Years later, they are our most trusted partner and come up with solutions for problems that shouldn’t be on their radar. I know my team can count on them for driving traffic to our locations, and I can count on them for strategy support on almost anything I am working on.
Marketing Informatics has been a great partner for Smoothie King. We’ve been utilizing them to provide turnkey tools for our franchisees with support on direct mail for our product promotions and grand openings. Our account rep, Sarah, is very thorough and always accessible. They are willing to adapt to our needs, which is very helpful as we evolve our processes.
Marketing Informatics has been an exceptional partner of mine for the past 5+ years at two brands. They are consistently thinking about our business as a whole to find a solution and not focused on a single marketing tactic. They approach our marketing needs by providing overall strategies and actionable plans to put in place to solve our problems. I would recommend them to any type of business who needs marketing support.
I’ve worked with Mi for more than 10 years across 2 brands. We started as just a print and mail client trying to drive traffic for our locations. We quickly realized Mi had so much more to offer. Over the years, we have developed successful traffic programs, grown our data around our Eclub members, and had countless conversations that pushed my thinking as a marketer.
Mi has a wealth of knowledge in the industries they serve and performance of their programs is always head and shoulders above the competition.
Short Simple and to the point. A brand had a need. We brought a new twist and solved it for them.
Met with the challenge of mediocre grand opening sales from another vendor, Mi solved a national restaurant chain’s grand opening woes with our BusinessPlace program.
Their reaction to our results: “Can you slow the traffic down?!”
A client had 3 weeks to execute a direct mail program of 2,000,000 pieces of mail supporting 500 locations. The client ran into inflexible agencies unable to break “normal” timelines to bail them out.
Good thing Mi is anything but a typical agency and was ready to step up.
Most franchised brands would agree coordinating franchisee marketing can be chaotic as marketing staff doesn’t have time to help its franchisees market effectively.
Mi routinely handles franchise marketing programs from start to finish allowing marketing teams to focus on other efforts.
The best way for us to understand how and if we can help is to exchange information. From there, we’re sure we will give you a solution to solve your challenge. And, if we don’t have one, we’ll be the first to tell you.