by Marc Becher | Aug 1, 2017 | Case Study
Challenge As a previous Mi customer, a VP of Marketing landed at a new brand that was heavily franchised creating a new marketing obstacle. How it Impacted Their BusinessThe brand needed a way to mobilize the volume of franchisees to gain price considerations....
by Marc Becher | Jul 26, 2017 | Case Study
Challenge A restaurant brand had a location that was recently re-imaged to help solve traffic woes. How it Impacted Their BusinessThe re-image helped put a band-aid on the struggling location, but the market quickly was down double digits in sales. How We Solved ItWe...
by Marc Becher | Jul 25, 2017 | Case Study
Challenge As a smaller chain, a restaurant brand needed a predictable way to grow sales and traffic. How it Impacted Their BusinessWith a limited budget, the brand needed innovative ways to drive people into restaurants profitably. How We Solved ItWe used our direct...
by Marc Becher | Jul 14, 2017 | Case Study
Challenge A niche restaurant brand was quickly growing and needed to better understand guests. How it Impacted Their BusinessWe took possession of Eclub and POS data from the client. The data was combined with our consumer data sets, analysis was performed and the...
by Marc Becher | Jun 18, 2017 | Case Study
Challenge A restaurant client was sending kids eat free emails to all of its Eclub members How it Impacted Their BusinessDue to the lack of data and insight, the brand was seeing waning open rates. Once loyal guests were getting burned out due to irrelevant messages....
